Paul Rouke Bio

I'm the user experience director at PRWD, and have 7 years commercial experience at Littlewoods Shop Direct. Delivering User Centered Design processes to improve systems and applications is what I do.

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PRWD

Usability and software development agency specialising in:

  • User Centered Design
  • Best Practice E-commerce capability, UCDCommerce
  • Business Modernisation

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PRWD, specialists in online user experience
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Latest Project: Our New Adobe AIR Business Application

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Having had our 1st client meeting back in April 2008, I’m delighted to confirm that we are now on the verge of launching phase 1 of our clients new ERP (Enterprise Resource Planning) system.

Regular follows of our blog will know that this project has been delivered using very much a user-centered design approach, something which our client C&O Powder Coatings knew absolutely nothing about until we introduced the concept to them back in April last year.

It is fair to say that if we didn’t use this user-centric approach to deliver bespoke web and business applications we would not have won the contract in the 1st place, as our client has heard countless horror stories of off-the-shelf business systems causing productivity and efficiency issues, in extreme cases nearly bringing some businesses to their knees.

2 months before the application has actually being installed, key members of the management team at C&O Powder Coatings shared their thoughts on a few key business areas:

  • what are your efficiency and productivity issues?
  • what are your customer service demands?
  • what are your expectations?
  • what does user-centered design mean to you?

If you haven’t seen the video then I’ve embedded it below:

You expect to hear much more on this project over the coming months, such as a case study and a run through of the technical development process of the Adobe AIR application from Rob.

In the meantime below are a few more related links:

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Comments

  1. [...] this post I will mostly be talking about the technology, but you can read an earlier post which includes video feedback and comments from the customer and links to other [...]



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