Paul Rouke Bio

I'm the user experience director at PRWD, and have 7 years commercial experience at Littlewoods Shop Direct. Delivering User Centered Design processes to improve systems and applications is what I do.

view my full bio

PRWD

Usability and software development agency specialising in:

  • User Centered Design
  • Best Practice E-commerce capability, UCDCommerce
  • Business Modernisation

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PRWD, specialists in online user experience
Call us today on
0161 918 6729

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PRWD

PRWD is a specialist user experience and web application development agency, providing services to innovative start-ups and SME’s through to blue-chips/multi-nationals.

Key team members

Paul Rouke - User Experience Director

Founder of PRWD, responsible for delivering our User Centered Design processes, applying over 9 years of commercial experience from working with blue chip retailers and brands.

View Paul Rouke’s Linked-In profile and full bio.

Rob Knight - Lead technical Architect

Responsible for designing and implementing software projects for PRWD clients, creating bespoke solutions in line with their needs. Rob has 9 years experience in software development, having worked in web development for the last 4 years.

View Rob Knights Linked-In profile.

Katie Brunt - Marketing and Brand Development Executive

Responsible for driving the brand development of PRWD forward, through a full range of marketing activities including PR, social media, networking and plenty of passion and enthusiasm!

View Katie Brunt’s Linked-In profile.

Key services PRWD provide are:

Improving User Experience

From expert usability critiques, eye-tracking and usability testing, through to wireframing and delivering full user centred design processes

Building Innovative Web Applications

Harnessing expertise in user interface design and leading edge web development, PRWD deliver innovative online applications and develop partnerships with businesses looking to engage their visitors and increase their market share.

Providing Online Marketing Strategy Consultancy

Using our extensive commercial experience PRWD work with businesses looking to innovate in their industry, providing expert consultancy services to deliver engaging, long term online marketing strategies.

Further key pages from PRWD include:

We work with our clients to ensure that the traffic arriving through organic search and paid search are provided with intuitive, rich and engaging sites which allow for maximum task completion rates and conversions, along with increasing brand loyalty and willingness to share their experiences.
If your business is looking to improve its online user experience and subsequently the effectiveness of converting traffic into customers, feel free to give me a call at our Manchester office on 0161 918 6729.

If you feel your business or client may benefit from any of the services PRWD offer or if you would like me to expand further on any of the posts within my blog don’t hesitate to contact me.

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