Paul Rouke and PRWD on User Centered Design

I am delighted to welcome Katie Brunt into the PRWD team, as our new marketing and brand development executive.

With my business PRWD having already worked for blue chip companies such The Co-op, Nationwide, N Brown Group and Shop Direct Group, it’s certainly long overdue that recognition of PRWD being a well respected usability consultancy and web application/software development team is made much more visible in the digital sector.

USP’s, Clients and Specialist Services and Solutions

On coming on-board and beginning to fully understand the USP’s of the business, our client base and our specialist services and solutions, including UCDcommerce (PRWD’s e-commerce platform), Katie says:

I’m so excited about working within such an exciting, young and daring company who are not afraid to produce something remarkable for their clients. However I have got my work cut-out as most of our existing clients have come about from word of mouth, with little previous marketing of the business been done, but with such a great platform and service PRWD are going to be making waves very soon, so watch this space!

All that remains for me to say is “lets get this marketing party on the road”!

Following hot on the heals of our e-commerce platform launch, I am delighted to welcome Rob Knight into my team as Lead Technical Architect for PRWD.

Remarkable Individuals

Cementing the businesses strategy of only employing remarkable individuals, as part of the initial discussions on the strategy of the business and what Rob would bring to the business, he took part in our Psychometric Testing process, with our recruitment partner Psycuity.

The testing process, handled fantastically by Ian Hudson, Director at Pyscuity, provided the kind of insight into Rob’s skills, expertise, aptitude and long term potential which we would never have been able to determine through a traditional recruitment process.

Fulfilling Long Term Ambitions

With developing innovative web applications, business systems and enterprise level e-commerce solutions an integral part of PRWD’s services, not only have we recruited someone who can lead the technical architecture and system development process, but for Rob I am fully confident he has found the type of company in which he can realise his full potential and fulfil one of his long term ambition’s of being recognised as being a remarkable individual.

On joining the business, Rob said:

Working for PRWD is a fantastic opportunity for me to work at the cutting edge of web application development. I’m looking forward to creating innovative solutions for our clients, building on the excellent platforms already established.

As a developer, it’s important to me that I work to the highest standards of technical excellence, stretching my personal capabilities and learning new and interesting skills along the way. I hope to enhance the reputation of PRWD for delivering high-quality web applications and I hope that my contribution will be to deliver good value for our clients. On a personal level, I think that this is a very interesting time to be working in this industry, with the constant change and innovation that it requires. PRWD is well-placed to make the most of these changes and I am happy to be in a position where I can be on the leading edge.

Hitting the Ground Running…!

All that remains for me to say is welcome to the team Rob, and we can’t wait to kick-off the analysis phase of your 1st business modernisation project, not to mention driving the evolvement of our e-commerce platform!