Paul Rouke Bio

I'm the user experience director at PRWD, and have 7 years commercial experience at Littlewoods Shop Direct. Delivering User Centered Design processes to improve systems and applications is what I do.

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PRWD

Usability and software development agency specialising in:

  • User Centered Design
  • Best Practice E-commerce capability, UCDCommerce
  • Business Modernisation

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PRWD, specialists in online user experience
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Posts Tagged ‘royal mail’

Royal Mail’s Ask The Expert Clinic with Paul Rouke

Wednesday, May 6th, 2009

Royal Mail logo
I was recently contacted by the publishers of The Royal Mail’s quarterly SMART magazine to see whether I would be willing to take part in a ‘Ask The Expert’ business clinic in their next edition. They had come to know of me having looked on the Econsultancy expert trainer team page that I feature on, with me being one of their external e-commerce trainers.

It would involved me providing 200 words of advice to the business Justin Guitar looking for expert advice and guidance on a particular challenge or objective they have with their e-commerce business.

Naturally I was delighted to provide some recommendations (see below) and you can also view the full article as a pdf which includes the companies business challenges, my recommendations, plus feedback from the business owner having seen the advice I had put forward.

Download the full business clinic article from Royal Mail (pdf)

Paul Roukes advice on Royal Mails ask the expert clinic

Paul Rouke's advice on Royal Mail's ask the expert clinic

By taking part in this Ask The Expert business clinic I was then asked if I would take part in a range of ‘1 minute mentor sessions’ on video, which provide businesses who go on to the Royal Mail’s SMART portal with expert tips and advice in areas such as marketing, improving conversion rates, improving efficiency, multi-channel retailing and delivery options.

More information and links to the videos will follow soon, although you may well find the videos by taking a look at the SMART portal.