Paul Rouke - Usability Professional » video

Four Minutes Well Spent

Paul Rouke — Fri, 14 May 2010 18:55:30 +0000

Thanks to this tweet by Jake Hird from Econsultancy, I’ve just had the pleasure of watching this great video about the industry I’m in. People, Technology, Content.

Turn your speakers up (a nice soundtrack is your reward) and enjoy…

In Layman’s Terms: User-Centered Design For Software

Paul Rouke — Tue, 10 Feb 2009 10:09:41 +0000

As part of my presentations at Manchester Digital’s event Usability: What’s The Use?, we produced a short video explaining the importance of adopting a user-centered design approach when developing business critical software and systems.

Rather than us preaching about this subject, we decided to ask our client C&O Powder Coatings a few questions and get them to explain why user-centered design is so important for their new enterprise resource planning (ERP) system that we are developing.

Questions we asked that feature on this video are:

what are your efficiency and productivity issues?
what are their customer service demands?
what are your expectations?
what does user-centered design mean to you?

Comments and feedback greatly received…

Video Presentations from Usability: What’s The Use?

Paul Rouke — Mon, 02 Feb 2009 12:21:52 +0000

The videos from my presentations from Usability: What’s The Use? are below for watching.

My presentation slides and further usability resources from the event are also available for reference.

Manchester Digital Introduction and Usability Primer

Usability – Stripped Bear from Paul Rouke on Vimeo.

An introduction to Usability: What’s The Use? by Shaun Fensom from Manchester Digital, followed by a short primer to usability by Paul Rouke, User Experience Director at PRWD.

No matter how many job titles there are in the usability and user experience field, at least all professionals share 1 common goal…

Usability – The Importance For Internal Business Systems

Usability – The Importance For Internal Business Systems from Paul Rouke on Vimeo.

Paul Rouke, User Experience Director at PRWD, talks about the importance of usability for internal business systems, specifically around staff productivity and process efficiency.

The presentation touches on common barriers to staff productivity, some of the main reasons for these barriers, plus a short video of a manufacturing company who are embracing user-centered design as a way of combating the traditional software development issues on a companies productivity.

The presentation also asks business owners a few key questions, such as do you listen to your staff, do you staff waste valuable company time doing repetitive tasks, and do you know what is the on-going cost to your business if you use un-usable software systems.

Usability – The Importance For Websites and Online Marketing

Usability – The Importance for Customer Facing Websites from Paul Rouke on Vimeo.

Paul Rouke, User Experience Director at PRWD, talks about the importance of usability for businesses communicating with both new and potential customers.

Featuring a case study of how a company improved their revenue-per-employee by 95% over a 2 year period, along with some attendee participation, this 17 minute presentation touches on a wide variety of websites and activities, such as lead generation sites, information portals and search engine marketing campaigns.

Most significantly conversion rates for e-commerce websites are discussed, where usability can have a remarkable affect on a companies bottom line, if the right decisions are made in making improvements.

The Future of Consumer Intelligence?

Paul Rouke — Wed, 12 Mar 2008 19:22:37 +0000

I’ve spent today at a really interesting event in Manchester on Surveying 2.0 – Digital Technologies, Market Intelligence and Social Media.

One fictitious video that was shown which I felt was both amusing and potentially alarming in equal measures was the following from Roger Burrows, Professor of Sociology at the University of York and programme co-ordinator for e-Society:

Perhaps my shortest post to date, but an interesting one I hope none the less!

Web 2.0 and the Information Revolution – Explanatory Movies

Paul Rouke — Wed, 24 Oct 2007 10:24:11 +0000

In case you haven’t yet seen Michael Wesch’ movie’s on Web 2.0 and Information Revolution I thought it would be great to share these with you here..

Web 2.0 – The Machine is Us/ing Us

With 3.6 million YouTube views and counting, it certainly provides an enlightening view of what web 2.0 means to textual data, linking people together and rethinking how we do certain things.

Information R/evolution

Following this 1st video, Michael has also released another movie entitled Information R/evolution, which provides another view of how we store, edit and share information…